TUI UK & Ireland has launched a new overall business strategy under the banner ‘The Big Picture’. To cascade this message to their 18,000 employees, ensuring they can understand, engage with and deliver this strategy, TUI UK asked Gosling to develop a Manager’s Toolkit. Our multichannel solution ‘The Big Conversation’ came in the form of a neat folder including a message from the MD, a visual roadmap, manager’s guide and a usb stick.
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